Podcast Overview: In this engaging conversation, Will Clarke and Justin discuss the intricacies of the music industry, focusing on the challenges and opportunities faced by touring artists. They explore the evolution of social media's role in music promotion, the importance of marketing, and the dynamics of building a supportive team. Justin shares his journey from DJing to becoming a solo artist, emphasizing the significance of personal growth and the collaborative spirit within the industry. The discussion also touches on the future of music production and the balance between professionalism and personality in an artist's career. In this conversation, Will Clarke and Justin discuss the evolution of music releases, the importance of setting career and personal goals, and how to measure success beyond streaming numbers. They explore marketing strategies and the significance of building a community around their music. The dialogue emphasizes the challenges artists face in the current music industry and the need for a balance between quality and quantity in music production.